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<channel>
	<title>Elaine Li</title>
	<link>http://lielaine.com</link>
	<description>Elaine Li</description>
	<pubDate>Wed, 29 May 2013 18:45:51 +0000</pubDate>
	<generator>http://lielaine.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Samsung Case Studies</title>
				
		<link>http://lielaine.com/Samsung-Case-Studies</link>

		<comments>http://lielaine.com/following/lielaine.com/Samsung-Case-Studies</comments>

		<pubDate>Wed, 29 May 2013 18:45:51 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[art direction, commercial work ]]></category>

		<guid isPermaLink="false">5526650</guid>

		<description>As they expanded their efforts in the B2B marketplace, Samsung asked us to redesign their Case Studies. The current cases were text heavy and lacked consistency.  Our challenge was to create a new template that could be applied globally and organized the content in a compelling narrative. We also needed to deliver these stories with a speed and efficiency that reflected the needs of our extremely busy C-suite level target. The solution utilized white space and headlines to simplify the layout, bringing the most relevant points to the surface with sophistication and clarity. 

&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS01_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS01_o.jpg" data-mid="30655138"  border="0" align="left"/&#62;&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS02_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS02_o.jpg" data-mid="30655140"  border="0" align="left"/&#62;&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS03_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS03_o.jpg" data-mid="30655142"  border="0" align="left"/&#62;

New Case Study PDFs on Samsung site:
Geeter Middle School  &#124;  St Catherine's School  &#124;  VACI 1 Shopping Center  &#124;  Waikiki Shopping Plaza  &#124;  WESTMED Medical Group

&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Geeter_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Geeter_o.jpg" data-mid="30655789"  border="0" align="left"/&#62;&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_StCat_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_StCat_o.jpg" data-mid="30655790"  border="0" align="left"/&#62;&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Waikiki_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Waikiki_o.jpg" data-mid="30655794"  border="0" align="left"/&#62;&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Westmed_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Westmed_o.jpg" data-mid="30655795"  border="0" align="left"/&#62;&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Westmed2_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Westmed2_o.jpg" data-mid="30656065"  border="0" align="left"/&#62;&#60;img src="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Westmed3_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload161.cargocollective.com/1/3/112418/5526650/SS_New_Westmed3_o.jpg" data-mid="30656066"  border="0" align="left"/&#62;</description>
		
		<excerpt>As they expanded their efforts in the B2B marketplace, Samsung asked us to redesign their Case Studies. The current cases were text heavy and lacked consistency....</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload161.cargocollective.com/1/3/112418/5526650/prt_1367430031.jpg" />

	</item>
		
		
	<item>
		<title>Fuel by BMA</title>
				
		<link>http://lielaine.com/Fuel-by-BMA</link>

		<comments>http://lielaine.com/following/lielaine.com/Fuel-by-BMA</comments>

		<pubDate>Thu, 23 May 2013 17:03:49 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[art direction, commercial work ]]></category>

		<guid isPermaLink="false">5412174</guid>

		<description>“Wow,” “What a rush” and “Off the hook,” said no one ever when talking about past BMA (Business Marketing Association) events. Which is exactly why they turned to gyro. Our task was simple, to rebrand and reposition their events in the minds of Chicago’s ever-growing business-to-business community.

Logo Design
It started with a logo design. From pencils to final art, in just under a week’s time, we delivered a variety of options before settling on one look that spoke to their new personality that is uniquely their own.
&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel01_860_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel01_860_o.jpg" data-mid="29135726"  border="0" align="left"/&#62;&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel02_860_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel02_860_o.jpg" data-mid="29135728"  border="0" align="left"/&#62;&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel03_860_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel03_860_o.jpg" data-mid="29135732"  border="0" align="left"/&#62;&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/Logo_Fuel_860_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/Logo_Fuel_860_o.jpg" data-mid="29135739"  border="0" align="left"/&#62;

E-blasts and print ad
Next on the agenda was to share the new and improved BMA with the world. Through Bmails (e-blasts) and print ads that ran in Crain’s Chicago Business we brought the BMA’s Fuel Event to the masses. The results? A packed house to hear Harper Reed talk and a hangover or two to deal with the next day.

&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL1_860.jpg" width="710" height="828" width_o="710" height_o="828" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL1_o.jpg" data-mid="30554773"  border="0" align="left"/&#62;&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL2_860.jpg" width="710" height="828" width_o="710" height_o="828" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL2_o.jpg" data-mid="30554774"  border="0" align="left"/&#62;&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL3_860_860.jpg" width="710" height="828" width_o="710" height_o="828" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL3_860_o.jpg" data-mid="30872799"  border="0" align="left"/&#62;&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL4_860.jpg" width="710" height="828" width_o="710" height_o="828" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/BMAIL4_o.jpg" data-mid="30554776"  border="0" align="left"/&#62;

Advertisement in Crains Business
&#60;img src="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel06_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload155.cargocollective.com/1/3/112418/5412174/Fuel06_o.jpg" data-mid="30872768"  border="0" align="left"/&#62;

ACD/Copywriter: Don Dunbar (Thanks for the writeups!)
Copywriters: Eric Clements, Prashant Nashi</description>
		
		<excerpt>“Wow,” “What a rush” and “Off the hook,” said no one ever when talking about past BMA (Business Marketing Association) events. Which is exactly why they...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload155.cargocollective.com/1/3/112418/5412174/prt_1367429917.jpg" />

	</item>
		
		
	<item>
		<title>MAXmemo</title>
				
		<link>http://lielaine.com/MAXmemo</link>

		<comments>http://lielaine.com/following/lielaine.com/MAXmemo</comments>

		<pubDate>Tue, 26 Feb 2013 13:53:21 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[art direction, digital]]></category>

		<guid isPermaLink="false">4748718</guid>

		<description>OfficeMax Workplace  &#124;  gyroThe objective of this project is for OfficeMax Workplace to establish a relationship with their existing customer base, through an informative website to help make their workplace better and more productive. The challenge here is that it is very text heavy, so we came up with a direction that is simple and gives a fun and friendly feel without looking too cluttered.

ACD/Copywriter: Don Dunbar  &#124;  Art Director: Elaine Li

Welcome page
&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MaxMemo_W0_860.jpg" width="860" height="596" width_o="860" height_o="596" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MaxMemo_W0_o.jpg" data-mid="25336333"  border="0" align="left"/&#62;

Responsive web design
&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MaxMemo_W1_860.jpg" width="860" height="617" width_o="860" height_o="617" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MaxMemo_W1_o.jpg" data-mid="25336043"  border="0" align="left"/&#62;

Homepage, interior page details
&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w2_860.jpg" width="860" height="1546" width_o="860" height_o="1546" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w2_o.jpg" data-mid="25336048"  border="0" align="left"/&#62;&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w3_860.jpg" width="860" height="1454" width_o="860" height_o="1454" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w3_o.jpg" data-mid="25336057"  border="0" align="left"/&#62;&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w4_860.jpg" width="860" height="1454" width_o="860" height_o="1454" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w4_o.jpg" data-mid="25336060"  border="0" align="left"/&#62;

Email blast
&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w7_860.jpg" width="860" height="721" width_o="860" height_o="721" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w7_o.jpg" data-mid="25336462"  border="0" align="left"/&#62;

Rollover ad
&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w6_860.jpg" width="860" height="627" width_o="860" height_o="627" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w6_o.jpg" data-mid="25336340"  border="0" align="left"/&#62;

720x90, 300x250 ads
&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w5_860.jpg" width="860" height="596" width_o="860" height_o="596" src_o="http://payload122.cargocollective.com/1/3/112418/4748718/MAXmemo_w5_o.jpg" data-mid="25336334"  border="0" align="left"/&#62;</description>
		
		<excerpt>OfficeMax Workplace  &#124;  gyroThe objective of this project is for OfficeMax Workplace to establish a relationship with their existing customer base, through an...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload122.cargocollective.com/1/3/112418/4748718/prt_1367430141.jpg" />

	</item>
		
		
	<item>
		<title>Mapping</title>
				
		<link>http://lielaine.com/Mapping</link>

		<comments>http://lielaine.com/following/lielaine.com/Mapping</comments>

		<pubDate>Wed, 16 Jan 2013 12:53:12 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[art installation, independent project]]></category>

		<guid isPermaLink="false">3142620</guid>

		<description> Site-Specific Independent ProjectThis art installation explores the idea of a gallery space, the purpose of it, and the people who come and visit. Why are they there? Where are they from? What do they expect to see in a show? The piece requires audience participation, by providing their country of origin and their current location. 

Chinese-American Museum of Chicago is at an especially interesting location for an art space. It is not in the West Loop where many galleries locate, nor is it near Wicker Park or Lincoln Park where a significant number of people with artistic backgrounds reside in. The gallery is in Chinatown, a place where most people visit for food and cheap goods. Utilizing the gallery as a tool for data collection, I aim to find out where visitors come from and where they currently reside. Two maps are hung on the wall. Audiences are directed to put red stickers on the world map to indicate where they are from, and blue stickers on the Chicago map to show where they currently live.

Based on data and research, those who live from 21st street to 35th street are mostly immigrants from China or Italy; while those who reside in Wicker Park have an artistic background. Will there be more Asians visiting the space because of the gallery's location? Or are they mostly fellow artist, art lovers and art enthusiasts?

&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_01_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_01_o.jpg" data-mid="25530467"  border="0" align="left"/&#62;

Where are you from?
&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from0_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from0_o.jpg" data-mid="25530469"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from01_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from01_o.jpg" data-mid="25530472"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from02_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from02_o.jpg" data-mid="25530479"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from03_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from03_o.jpg" data-mid="25530484"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from04_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from04_o.jpg" data-mid="25530489"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from05_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_from05_o.jpg" data-mid="25530495"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live01_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live01_o.jpg" data-mid="25530506"  border="0" align="left"/&#62;

Where do you live?
&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live02_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live02_o.jpg" data-mid="25530516"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live03_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live03_o.jpg" data-mid="25530565"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live04_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload42.cargocollective.com/1/3/112418/3142620/Mapping_live04_o.jpg" data-mid="25530570"  border="0" align="left"/&#62;</description>
		
		<excerpt> Site-Specific Independent ProjectThis art installation explores the idea of a gallery space, the purpose of it, and the people who come and visit. Why are they...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload42.cargocollective.com/1/3/112418/3142620/prt_1367430212.jpg" />

	</item>
		
		
	<item>
		<title>Unsafe VS Safe</title>
				
		<link>http://lielaine.com/Unsafe-VS-Safe</link>

		<comments>http://lielaine.com/following/lielaine.com/Unsafe-VS-Safe</comments>

		<pubDate>Fri, 11 Jan 2013 10:52:25 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[art direction, commercial work]]></category>

		<guid isPermaLink="false">4748169</guid>

		<description>Kimberly Clark ProfessionalJet air dryers have become increasingly popular over the past decade, as they are perceived as being more environmentally friendly. But few who use them realize that they are dirty, germier and far less hygienic than most people know. The objective of this project is to refocus the conversation to hand hygiene over sustainability.

By personifying both paper towels and jet air dryers, we're establishing the inherent negative qualities of the jet air dryer, emphasizing that they are irresponsible, and showing that paper towels are the safer choice. Educating people to the dangers of their use and encouraging them to do the responsible thing by choosing the safer alternative.
 
Creative Director: Ted Wahlberg  &#124;  Copywriter: Prashant Nashi  &#124;  Art Director/Illustrator: Elaine Li

&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir03_860.jpg" width="860" height="665" width_o="860" height_o="665" src_o="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir03_o.jpg" data-mid="25333346"  border="0" align="left"/&#62;&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir01_860.jpg" width="860" height="665" width_o="860" height_o="665" src_o="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir01_o.jpg" data-mid="25333337"  border="0" align="left"/&#62;&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir02_860.jpg" width="860" height="665" width_o="860" height_o="665" src_o="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir02_o.jpg" data-mid="25333344"  border="0" align="left"/&#62;&#60;img src="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir04_860.jpg" width="860" height="606" width_o="860" height_o="606" src_o="http://payload122.cargocollective.com/1/3/112418/4748169/JetAir04_o.jpg" data-mid="25333349"  border="0" align="left"/&#62;</description>
		
		<excerpt>Kimberly Clark ProfessionalJet air dryers have become increasingly popular over the past decade, as they are perceived as being more environmentally friendly. But...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload122.cargocollective.com/1/3/112418/4748169/prt_1367430165.jpg" />

	</item>
		
		
	<item>
		<title>Lesya Blyzniouk collection</title>
				
		<link>http://lielaine.com/Lesya-Blyzniouk-collection</link>

		<comments>http://lielaine.com/following/lielaine.com/Lesya-Blyzniouk-collection</comments>

		<pubDate>Sun, 16 Dec 2012 20:48:02 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[photography]]></category>

		<guid isPermaLink="false">3795876</guid>

		<description>Fashion photography&#60;img src="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2131b.jpg" width="600" height="400" width_o="600" height_o="400" src_o="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2131b_o.jpg" data-mid="19756160"  border="0" align="left"/&#62;&#60;img src="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2336b.jpg" width="600" height="400" width_o="600" height_o="400" src_o="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2336b_o.jpg" data-mid="19756165"  border="0" align="left"/&#62;&#60;img src="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2195b.jpg" width="600" height="400" width_o="600" height_o="400" src_o="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2195b_o.jpg" data-mid="19756162"  border="0" align="left"/&#62;&#60;img src="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2216b.jpg" width="600" height="400" width_o="600" height_o="400" src_o="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2216b_o.jpg" data-mid="19756163"  border="0" align="left"/&#62;&#60;img src="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2312b.jpg" width="600" height="400" width_o="600" height_o="400" src_o="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2312b_o.jpg" data-mid="19756164"  border="0" align="left"/&#62;&#60;img src="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2175b.jpg" width="600" height="400" width_o="600" height_o="400" src_o="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2175b_o.jpg" data-mid="19756161"  border="0" align="left"/&#62;&#60;img src="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2455b.jpg" width="600" height="400" width_o="600" height_o="400" src_o="http://payload74.cargocollective.com/1/3/112418/3795876/webIMG_2455b_o.jpg" data-mid="19756166"  border="0" align="left"/&#62;
&#60;img src="http://passets-cdn.pinterest.com/images/pinit_preview_none.png"&#62;

Check out more of my photography work here:
www.facebook.com/ElaineLiPhotography</description>
		
		<excerpt>Fashion photography   Check out more of my photography work here: www.facebook.com/ElaineLiPhotography</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload74.cargocollective.com/1/3/112418/3795876/prt_1342995406.jpg" />

	</item>
		
		
	<item>
		<title>gyro: Portfolio Book</title>
				
		<link>http://lielaine.com/gyro-Portfolio-Book</link>

		<comments>http://lielaine.com/following/lielaine.com/gyro-Portfolio-Book</comments>

		<pubDate>Tue, 13 Nov 2012 11:56:06 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[print, commercial work]]></category>

		<guid isPermaLink="false">4430602</guid>

		<description>Gyro ChicagoA portfolio book showcasing work that Gyro produced for their building and construction clients. The font choice and background texture are based on Gyro's brand. Actual size: 7.5" x 7.5"

Executive Creative Director: Doug Kamp
Associate CD/Copywriter: Don Dunbar
Art Director: Elaine Li
Production Director: Natalie Snyder
&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook00_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook00_o.jpg" data-mid="23480433"  border="0" align="left"/&#62;&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook01_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook01_o.jpg" data-mid="23479918"  border="0" align="left"/&#62;&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook02_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook02_o.jpg" data-mid="23479922"  border="0" align="left"/&#62;&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook03_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook03_o.jpg" data-mid="23479923"  border="0" align="left"/&#62;&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook04_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook04_o.jpg" data-mid="23479926"  border="0" align="left"/&#62;&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook05_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook05_o.jpg" data-mid="23479930"  border="0" align="left"/&#62;&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook06_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook06_o.jpg" data-mid="23479931"  border="0" align="left"/&#62;&#60;img src="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook07_860.jpg" width="860" height="476" width_o="1000" height_o="554" src_o="http://payload106.cargocollective.com/1/3/112418/4430602/GyroBook07_o.jpg" data-mid="23479934"  border="0" align="left"/&#62;</description>
		
		<excerpt>Gyro ChicagoA portfolio book showcasing work that Gyro produced for their building and construction clients. The font choice and background texture are based on...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload106.cargocollective.com/1/3/112418/4430602/prt_1352827684.jpg" />

	</item>
		
		
	<item>
		<title>Up in the Air Film Title</title>
				
		<link>http://lielaine.com/Up-in-the-Air-Film-Title</link>

		<comments>http://lielaine.com/following/lielaine.com/Up-in-the-Air-Film-Title</comments>

		<pubDate>Tue, 13 Nov 2012 10:17:08 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[digital, motion graphic]]></category>

		<guid isPermaLink="false">1663889</guid>

		<description>Computer as Motion Tool (Caroline Young)My first attempt in using AfterEffects. The concept for this title for "Up in the Air" is based on the protagonist, Ryan Bingham (George Clooney). He makes a living traveling to workplaces around the US. The title focuses on a carry-on suitcase for business travel, in which the titles are superimposed on credit cards, travelers cards, clothing tags and personal hygiene items etc. 
Music: "Security Ballet" by Rolfe Kent

</description>
		
		<excerpt>Computer as Motion Tool (Caroline Young)My first attempt in using AfterEffects. The concept for this title for "Up in the Air" is based on the protagonist, Ryan...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/112418/1663889/prt_1352823627.png" />

	</item>
		
		
	<item>
		<title>Power2Switch</title>
				
		<link>http://lielaine.com/Power2Switch</link>

		<comments>http://lielaine.com/following/lielaine.com/Power2Switch</comments>

		<pubDate>Tue, 28 Aug 2012 13:38:55 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[digital, commercial work]]></category>

		<guid isPermaLink="false">3580162</guid>

		<description>FreelanceWorking with Chicago start up Power2Switch on infograph, graphics for social media outlets.

State Energy Data
Transforming raw data and information into visually intriguing graphics to create a state energy data page for 52 states.
&#60;img src="http://payload64.cargocollective.com/1/3/112418/3580162/p2s_sed01.jpg" width="600" height="776" width_o="600" height_o="776" src_o="http://payload64.cargocollective.com/1/3/112418/3580162/p2s_sed01_o.jpg" data-mid="18528023"  border="0" align="left"/&#62;&#60;img src="http://payload64.cargocollective.com/1/3/112418/3580162/p2s_sed02.jpg" width="600" height="776" width_o="600" height_o="776" src_o="http://payload64.cargocollective.com/1/3/112418/3580162/p2s_sed02_o.jpg" data-mid="18528024"  border="0" align="left"/&#62;&#60;img src="http://payload64.cargocollective.com/1/3/112418/3580162/p2s_sed04.jpg" width="600" height="776" width_o="600" height_o="776" src_o="http://payload64.cargocollective.com/1/3/112418/3580162/p2s_sed04_o.jpg" data-mid="18528026"  border="0" align="left"/&#62;&#60;img src="http://payload64.cargocollective.com/1/3/112418/3580162/P2S_Indiana2.jpg" width="600" height="776" width_o="600" height_o="776" src_o="http://payload64.cargocollective.com/1/3/112418/3580162/P2S_Indiana2_o.jpg" data-mid="19272783"  border="0" align="left"/&#62;

Renewable Energy infographic (Click here for full size pdf)
&#60;img src="http://payload64.cargocollective.com/1/3/112418/3580162/CleanerEnergy_v4.jpg" width="550" height="1290" width_o="550" height_o="1290" src_o="http://payload64.cargocollective.com/1/3/112418/3580162/CleanerEnergy_v4_o.jpg" data-mid="19272288"  border="0" align="left"/&#62;

Facebook cover photo
&#60;img src="http://payload64.cargocollective.com/1/3/112418/3580162/P2S_FBCover.jpg" width="550" height="398" width_o="550" height_o="398" src_o="http://payload64.cargocollective.com/1/3/112418/3580162/P2S_FBCover_o.jpg" data-mid="20854182"  border="0" align="left"/&#62;</description>
		
		<excerpt>FreelanceWorking with Chicago start up Power2Switch on infograph, graphics for social media outlets.  State Energy Data Transforming raw data and information into...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload64.cargocollective.com/1/3/112418/3580162/prt_1352737218.jpg" />

	</item>
		
		
	<item>
		<title>Logo designs</title>
				
		<link>http://lielaine.com/Logo-designs</link>

		<comments>http://lielaine.com/following/lielaine.com/Logo-designs</comments>

		<pubDate>Fri, 27 Apr 2012 11:21:22 +0000</pubDate>

		<dc:creator>Elaine Li</dc:creator>
		
		<category><![CDATA[art direction, commercial work]]></category>

		<guid isPermaLink="false">2959646</guid>

		<description>Selected logos created between 2011-2013&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/felicitas_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/felicitas_o.jpg" data-mid="31542971"  border="0" align="left"/&#62;&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_Warwick_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_Warwick_o.jpg" data-mid="26944571"  border="0" align="left"/&#62;&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_MaxMemo_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_MaxMemo_o.jpg" data-mid="26944565"  border="0" align="left"/&#62;&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_USG_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_USG_o.jpg" data-mid="26944569"  border="0" align="left"/&#62;&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_MiniMinas_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_MiniMinas_o.jpg" data-mid="26944567"  border="0" align="left"/&#62;&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_Syd_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_Syd_o.jpg" data-mid="26944568"  border="0" align="left"/&#62;&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_KoK_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_KoK_o.jpg" data-mid="26944564"  border="0" align="left"/&#62;&#60;img src="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_Conolly_860.jpg" width="860" height="573" width_o="860" height_o="573" src_o="http://payload32.cargocollective.com/1/3/112418/2959646/Logo_Conolly_o.jpg" data-mid="26944560"  border="0" align="left"/&#62;</description>
		
		<excerpt>Selected logos created between 2011-2013</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload32.cargocollective.com/1/3/112418/2959646/prt_1361402971.JPG" />

	</item>
		
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